A new tradition on the eve of The Great American Race, step into Bert Kreischer’s world as he personally hosts and curates an all-night party that brings together live music, stand-up comedy, beer & cocktails, and BBQ all under one massive roof for thousands of race fans.

MUSIC

★

COMEDY

★

BBQ

★

BEER

★

MUSIC ★ COMEDY ★ BBQ ★ BEER ★

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PRE-SALE OPENS FRIDAY 10AM ET. GENERAL ON SALE FRIDAY 12PM ET.

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A group of nine people, some with long hair and tattoos, sitting and standing in front of a blue background with yellow stars, promoting a live musical performance.
Promotional poster for a comedy show featuring Bert and friends, with six men's heads in various expressions and hats around the text.
Two beer mugs clinking together with frothy heads on a red background, with the text 'The Great American Beer Hall' and white stars.
Image of a grilled barbecue chicken drumstick with the word "Reknowned" in red, "BBQ" in black on a white background, and "Pitmaster" in large black letters on a yellow background.
A group photo of a rock band featuring nine members, some wearing sunglasses and leather clothing, with one man holding an acoustic guitar, set against a red and black background.

Live Musical Performances

A stacked lineup hand picked by Bert — featuring legendary rock artists, country, and high-octane dance music to end the evening, promising a sonic boost that'll hit harder than a slingshot pass for the checkered flag!

View Lineup
Collage of five male faces with different expressions and hat styles, against a dark background.

Comedy Sets Featuring Bert & his Friends

Bert’s bringing his favorite comics to the stage for a night of massive laughs, completely unfiltered stories, and pre-race chaos that’s wilder than a pit road brawl and hotter than a blown engine!

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Barbecued chicken drumstick with grill marks and blackened seasoning, garnished with a green herb leaf.
Grilled sausage with grill marks on a black background.
Sliced piece of barbecue grilled beef

Renowned BBQ Pitmasters

The best pitmasters in the Southeast are rolling into Daytona for one night only to deliver the most authentic, Championship-Caliber BBQ! Get ready for the smoky perfection of meats that have been slow-cooked longer than a qualifying lap, featuring big, bold flavors and legendary bites!

The Great American
Beer Hall

An immersive festival beer garden where you can enjoy ice-cold drinks, Beer Pong, Flip Cup, and more as you channel your inner Bert!

A man wearing a beige hat and a white t-shirt, with a gray beard, is drinking a glass of beer.

“I’m partnering with NASCAR to build the biggest, wildest, greatest pre-race party ever! We’re not just having a party; we’re bringing a rock show, a country show, a comedy show, and the kind of BBQ and beer that would make a pit crew chief proud. We’re stuffing all of that—the fun, the laughs, the meat sweats—inside the Ocean Center the night before the 500…Start your engines because I cannot wait to go Full Throttle with all of you!”

BERT KREISCHER